Description NATURAL MATTE HAIR CLAY – handmade in the UK with the finest, natural ingredients, Rugged Nature hair clay provides a medium hold to your hair for a rugged, modern look.SUITABLE FOR ALL HAIR TYPES – Rugged Nature hair clay has been designed to style all hair types and lengths. Use to ruffle a small amount into hair for a messy, rugged look that holds all day long or hold down longer hair without the shine of pomade.ECO-FRIENDLY HAIR STYLING CLAY – this carefully formulated blend of shea butter, kaolin clay, apricot kernel oil, corn starch and essential oil is an eco-friendly solution for your haircare, kind to both your skin and the environment.VEGAN NATURAL HAIR STYLING Clay – our styling hair clay is popular amongst asthma sufferers or those with allergies and sensitive skin, owing to its excellent, all-natural qualities. Mildly scented with only essential oil, this hair clay contains no nasty toxins or harmful chemicals - just 100% natural, healthy hold. Easy to use hair clay for all types of hairContaining both kaolin and shea butter, this luxurious hair clay is suitable to use on all hair types and lengths. Simply apply a small amount of the styling clay to your fingertips and work into your hair to shape and style. Specifications Rugged Nature Hair Clay is both eco-conscious and sensitive-skin-friendly. It is carefully formulated to include only all-natural ingredients which have been tested on students (not animals), manufactured in the UK and fully CPSR tested so you can be sure you are buying a safe, quality product. Suitable for sensitive skin and allergy sufferersBlended with truly natural, steam distilled, essential oil to lightly fragrance the product, Rugged Nature Hair Clay is much more tolerable than many big-name brands for people suffering from asthma. Free from toxins, parabens, palm oil, colourants and preservatives, this eco-friendly hair clay is both stylish and kind to the environment too. All of the packaging in the Rugged Nature range is fully recyclable and contains no single use plastic. Important PLEASE NOTE that as a natural product all of our scents are extremely mild, designed to scent the product, not the user!Check ingredients carefully, if allergic to one or any of the ingredients do not use. Test on an inconspicuous section of hair first. if you experience any reaction, do not use and rinse with warm water immediately. For external use only, do not ingest, if the product is ingested seek medical attention taking the container with you. Keep out of the reach of children. Story Rugged Nature began in 2018 when as a family they needed an alternative to high street hair products because all of the common brands had perfumes which were causing their asthmatic mother to well.. not be able to breathe. They decided to make their own solution to this problem, so began experimenting with some natural ingredients to make less scented alternatives.After months of formulating and testing they arrived with some of the first products they still have today, hair waxes made from only a handful of Natural UK sourced ingredients to gain results which are a wonderful natural alternative to the products on the high street.