
The Second Bounce Of The Ball: Turning Risk Into Opportunity
\'One of the best books written on entrepreneurship in recent years\' FINANCIAL TIMES In business, everyone can see the first bounce of the ball. It is the second bounce that is uncertain. Ronald Cohen, one of the world\'s leading private-equity investors, argues that the entrepreneur\'s aim is to take advantage of that uncertainty: for it is only in situations of uncertainty that significant gains can be made. Putting it another way, successful entrepreneurs know how to turn risk into opportunity.The book is essential reading for entrepreneurs, wannabe entrepreneurs and all those who want to apply entrepreneurial approaches in all walks of life. It provides relevant background on the development of entrepreneurship and of the venture-capital and private-equity industry through the prism of Cohen\'s experience at Apax. It provides guidance about how to take advantage of business opportunity: the right people and the right money and the roles played by personality and luck and underlines the importance of ethics.
£9.99
Similar Deals

Scrambles in Ulster and Connact Book
£12.99
From Jackson Sport

Connemara & Mayo Walking Guide Book
£13.99
From Jackson Sport

Canoe Camping Book
£16.99
From Jackson Sport

Ballykeefe Climbing Guide Book
£6.00
From Jackson Sport

Mournes Walks Book
£8.99
From Jackson Sport

Avignon Soleil Book
£29.99
From Jackson Sport

Northern Ireland - A Wallking Guide Book
£13.99
From Jackson Sport

Dublin & Wicklow A Walking Guide
£13.99
From Jackson Sport