MODEL | 55A7GQTUK   Unlock astonishing levels of colour purity with A7GQ QLED TV. Quantum Dot Colour gets you closer to reality with over 1 billion true-to-life colours whilst Ultra HD Premium offers exceptional 4K clarity. Over 100 independently controlled dimming zones achieves pinpoint detail even in the darkest of scenes. Bring the true cinematic experience home with HDR10+ and Dolby Vision™ support and immersive Dolby Atmos® sound with the built-in front-firing speaker. Hisense’s new VIDAA U4 Smart TV OS lets you enjoy all your favourite entertainment from Netflix, Prime Video, YouTube Freeview Play and more, and control your TV using voice with Alexa built-in.   Quantum Dot Colour Get closer to reality and experience a wide colour gamut of up to 100% (typical value) under the DCI-P3 standard for smoother gradients and more vivid and realistic reds, greens and blues. Ultra HD Premium A new benchmark in picture quality, Ultra HD Premium brings each frame to life in stunning 4K beauty. See every detail with over 8 million pixels and exceptional clarity. HDR10+ Dynamic metadata ensures every frame is adjusted to get closer to the director\'s vision. Brightness, colour saturation, and contrast are adjusted scene-by-scene achieves amazing image precision. Dolby Vision™ HDR Dolby Atmos® puts you inside the action with bigger, more encompassing sound that fills your room - even overhead - to immerse you in your entertainment. It\'s all about U. Personalised, intuitive and smart, access all of your favourite entertainment and built-in apps from the likes of Netflix, Prime Video, YouTube, and Freeview Play. The newly designed launcher view lets you customise apps based on your needs and with Spotlight Guide you can preview recommendations and must-watch shows or movies by app from the home screen. Search across your TVs apps at once with Global Search whilst One Touch Access lets you access your favourite TV apps in one click.