This product is incredibly easy to use: Simply put a hazelnut-sized ball of gel onto the palms of your hands and distribute throughout dry or damp hair. Then shape and style as required. There you have it; your look with ultimate hold is complete! With its strong formulation, the ultimate gel from Alcina ensures a reliable hold for even strong hair with a mind of its own. Thanks to its soft gel texture, it is great for working into the hair and ideal for all customised styles. Ultra-strong hold and maximum control without sticking. Alcina\'s ultimate gel guarantees well-defined looks and a long-lasting hold whatever the situation. Whether defined hair ends, a classic wet look or your very own unique style: The ultimate gel is highly versatile and allows even the most extreme styles to be achieved. The unique styling formulation does not dry out or weigh the hair down and can be easily rinsed out. With the ultimate gel from Alcina you can easily create trendy looks from bold and innovative as well as more classic styles. The possibilities are endless.